GoGood Partners
Make gym management easier
My role
UI/UX Designer
Project
Revamp platform
Timeline
Jun - Dec 2023
Tools Used
Figma, Adobe Illustrator,
Optimal Workshop, Miro
What was the expected:
The company had an MVP version of the platform, but the visual aspect and performance were not at an adequate level. It required a team to generate reports and send them individually to each company. In addition, from a user experience point of view, managers didn't have enough information to access. Employees only used a single feature of the platform.
Results
Before
Non-automated data submission.
Non-intuitive UX.
No proper site architecture.
Outdated UI.
After
New user journey that has automated the data submission and approval of reports.
Changed architecture that created and made the main features more accessible to users.
Created a design system that aligned the product with the company's other products.
Increased customer satisfaction with design changes.
APPROACH
Design process
My design process begins with identifying and understanding the needs of users and stakeholders. In the design phase, I develop a design system, create wireframes and build prototypes. Then carry out user tests to ensure effectiveness. I iterate based on feedback and then present and deliver the final design.
DISCOVERY
UX process
I began by carrying out extensive research into business and user needs. This served as the basis for redesigning the platform, adapting it to meet the specific needs of the target audience. I conducted interviews with users to gain deeper insight into their needs and preferences. Additionally, I analysed competitors and functionalities. Afterwards, I organised insights and performed card sorting with users.
Designs
The goal was to redesign and create a user-friendly platform with an intuitive interface, allowing users to navigate and understand the system and carry out their daily tasks. The result is a simplified layout that allows users to manage and control gyms easily.
Expand your customer base with our gym management app, track visits, modalities and profits in real time
Get to know your users, track the modalities they use most and other details in an easy way
As simple as that, scan QR Codes for easy check-ins
Visualise the amounts received, approve or reject reports
Here’s the impact of the design changes
For users,
providing control of the information and details of their business
For the company,
it allows for more effective presentation and demonstration of the platform's capabilities
Águilis
It was a challenging job that allowed me to learn a lot about the company and the B2B product. The implementation and launch were something I was looking forward to, and I'm happy with the result.
What made it work
The intuitive, easy-to-use design has increased customer satisfaction and ease of access to partners and their benefits.
It simplified the customer support process, ensuring a flow of contacts made through one means of communication, unifying and facilitating support.
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